Brief
CWW wanted a promotional item to thank their customers for raising concerns on water restrictions. They wanted an item that was 100% environmentally friendly and had synergy with promoting sustainable ideas. They also wanted to encourage indigenous gardens and display their commitment to the environment and sustainability.

Solution
A Lemon Scented Bottlebrush seed was supplied which is indigenous to Victoria and is suitable for planting in salty soils, reducing soil erosion and improving water flow. It is also a plant that attracts native birds. A striking cover with images of the Bottlebrush, CWW logo and main objective text “Plant Today For Tomorrow” We’re Committed to the Community and the Environment” was produced.